Sedona · Verde Valley · Northern Arizona

Comprehensive Coverage for Every Aspect of Your Life.

Welcome to Sedona Insurance Agency, where your security is our priority. With a heritage of trust and expertise, we deliver comprehensive insurance solutions tailored to the diverse needs of Sedona's residents and businesses. Our team is dedicated to providing you with robust personal and commercial policies, ensuring peace of mind in a changing world. Partner with us for a future where you're well-protected, your assets are secure, and your insurance expectations are not just met, but exceeded.

15-minute quotes2-hour claims responseLicensed all 50 states20+ years insuring industry
Sedona red rocks at golden hour — the landscape we insure

20+ yrs

Protecting Sedona families & businesses across Northern Arizona

NPN #8608479

Licensed all 50 states

  • Licensed in all 50 states
  • Founded 2005 — 20+ years
  • Sedona-based agents
  • 15-minute quote turnaround
  • 2-hour claims response
  • A.M. Best A+ carrier partners
What we insure

Coverage built for every aspect of your Sedona life.

Home, auto, life, health, business, and travel — six core coverage lines, each custom-fit to the needs of Sedona families, business owners, retirees, and second-home owners across the Verde Valley and Northern Arizona.

Essential coverage

Home Insurance

Comprehensive homeowners coverage built for Sedona's red-rock country — protection for your dwelling, belongings, and liability against monsoon flooding, wildfire exposure, and the everyday risks of Northern Arizona living. Custom-fit whether you own a hillside home in Uptown or a retreat in the Village of Oak Creek.

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Auto Insurance

Reliable auto coverage for Sedona and Verde Valley drivers — liability, comprehensive, collision, and full coverage for daily commutes, scenic highway trips, and weekend desert exploration. Includes options for motorcycles, RVs, and commercial vehicles used for business across Northern Arizona.

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Life Insurance

Life insurance that safeguards your family's financial future — term life for income replacement, whole life for lifelong protection and cash value, and final-expense coverage. We help Northern Arizona families choose the right policy and benefit amount based on real goals, not a one-size-fits-all quote.

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Health Insurance

Health coverage options for Sedona individuals, families, self-employed professionals, retirees, and small businesses — ACA marketplace plans, supplemental coverage, Medicare Advantage, and group health benefits. We navigate the Arizona market so you get the right network and prescription coverage at the best value.

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Business Insurance

Commercial protection for Sedona's galleries, retailers, tourism operators, restaurants, and professional services — general liability, commercial property, business auto, workers' comp, and a tailored BOP. Built for the tourism-driven Uptown economy and the seasonal rhythms of doing business in red-rock country.

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Travel Insurance

Travel insurance for Sedona residents heading out — and for the millions of visitors who come to experience the red rocks. Trip cancellation, emergency medical, evacuation, and baggage coverage for domestic and international trips, plus adventure-sport riders for hiking, biking, and guided excursions.

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Not sure what you need? Get a coverage review →

Why Sedona chooses us

We always care about our client satisfaction.

At Sedona Insurance Agency, 'We Always Care About Our Client Satisfy' is more than a motto — it's the guiding principle behind every interaction. We forge strong client relationships built on mutual trust and respect, delivering bespoke insurance solutions that meet and exceed your expectations.

A heritage of trust in red-rock country

Sedona Insurance Agency stands as a beacon of stability in the dynamic landscape of insurance. Our mission is to offer unparalleled protection to Sedona individuals and businesses, with a focus on custom-fit solutions and a commitment to excellence evident in every policy we craft.

Home coverage rated for red-rock country

We write homeowners policies that account for Sedona's wildfire exposure, monsoon flash-flood risk, and the real replacement cost of hillside and red-rock construction — not a generic Arizona template that undervalues your home.

Auto coverage for every driver in the household

Daily commutes, scenic-highway weekends, RVs, motorcycles, and business-use vehicles — we coordinate personal and commercial auto so every driver and every vehicle is properly covered on Northern Arizona roads.

Life insurance that fits your family's goals

Term life for income replacement, whole life for lifelong protection and cash value, and final-expense coverage. We size the benefit to your real goals — mortgage, college, retirement — not a one-size number.

Health coverage from ACA to Medicare

ACA marketplace plans, Medicare Advantage, supplemental coverage, and small-group benefits. We navigate Arizona's networks and formularies so you get the doctors and prescriptions you need at the best value.

Commercial coverage built for Sedona businesses

Galleries, retailers, restaurants, tour operators, short-term rentals, and professional services — general liability, property, business auto, workers' comp, and a tailored BOP for the tourism-driven Uptown economy.

A heritage of trust, locally delivered

20+ years placing coverage for Arizona families and businesses, with a Sedona-focused division that knows the community, the climate, and the people who call the Verde Valley home.

How it works

From quote request to bound policy in about a day.

No call-center runaround. A real conversation with a Sedona-based agent, real carrier options, and a custom-fit personal or commercial program you can actually understand.

Step 01

Tell us about your life or business

A 15-minute call or form. Your household or business, what you own, what you drive, who depends on you, and what you want protected — and where your current coverage falls short.

Step 02

We shop A-rated carriers

We compare personal and commercial markets from A.M. Best A-rated carriers — not a single captive quote. You see real options side by side.

Step 03

Bind a custom-fit program

Home + auto + life + health + business + travel — coordinated into one program so there are no gaps, no overlaps, and no surprise costs at renewal.

Step 04

Claims support that moves fast

When a wildfire evacuation, a monsoon flood, or a fender-bender arrives, you reach a Sedona-based person with context — not a queue. 2-hour response.

Start my quote

Or call 844-967-5247 — usually answered live.

Where we write

Comprehensive coverage across Northern Arizona & all 50 states

From Sedona and the Verde Valley to Flagstaff, Prescott, and everywhere Northern Arizona families and businesses call home — and licensed in all 50 states for wherever life takes you.

  • Sedona, AZOur home city — red-rock country, Uptown galleries, monsoon and wildfire exposure
  • Flagstaff, AZHigh-country hub — mountain winters, NAU, wildfire-prone interface
  • Cottonwood, AZVerde Valley commercial center — Old Town businesses, wine country
  • Camp Verde, AZWestern roots and fast-growing residential — tourism operators
  • Village of Oak Creek, AZGated residential — higher-value homes, Cathedral Rock views
  • Cornville, AZRural Verde Valley — ranches, vineyards, Oak Creek acreage
  • Prescott, AZHigh-desert community — four seasons, wildland-urban interface
  • Verde Valley, AZThe broader watershed — Sedona, Cottonwood, Camp Verde, Clarkdale
Licensed & writing in all 50 states — NPN #8608479
Sedona Insurance Agency advisors helping a family review their coverage

Personal & commercial coverage for Sedona & the Verde Valley

Serving Northern Arizona communities since 2005 — and licensed nationwide.

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Years protecting Arizona families

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Core personal & commercial coverage lines

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Northern Arizona communities served

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Average client claim-support rating

From Sedona neighbors

Families & businesses that found coverage they can trust.

Our home backs up to the red rocks in the Village of Oak Creek, and every other agent treated it like a generic Arizona policy. Sedona Insurance Agency understood the wildfire exposure, the replacement cost on a hillside build, and got us real coverage at a better price. They actually know this community.

Marisol D.

Homeowner · Village of Oak Creek, AZ

I run a gallery and a small retail shop in Uptown Sedona and my old commercial policy was full of gaps — no coverage for the seasonal tourism swing and weak business-interruption terms. Their team rebuilt the whole commercial program: liability, property, and business auto, all coordinated. First agent who understood a tourism-driven business.

Greg H.

Owner · Uptown Sedona Gallery & Retail

We moved our whole family's coverage — home, two cars, life, and health — over to Sedona Insurance Agency after a frustrating experience with a national call center. They sat with us, explained every policy in plain English, and saved us money while raising our limits. It feels like having an insurance partner, not a 1-800 number.

The Alvarez Family

Family of four · Cottonwood, AZ

Questions, answered

Sedona personal & commercial insurance, in plain English.

We offer six core coverage lines built for Sedona families and businesses: home insurance (homeowners, condo, renters), auto insurance (personal and commercial, including motorcycles and RVs), life insurance (term, whole, and final expense), health insurance (individual, family, ACA marketplace, Medicare, and group), business insurance (general liability, commercial property, BOP, workers' comp, and business auto), and travel insurance (trip cancellation, emergency medical, and adventure-sport riders). One agency can coordinate all six into a single program — or write any one line on its own.

Homeowners insurance in Sedona typically runs between $1,400 and $3,500 per year for a standard single-family home, though hillside homes, higher-value properties in the Village of Oak Creek, and homes in wildfire-prone wildland-urban interface areas can run higher. The biggest cost drivers are the home's replacement cost (construction costs in red-rock country run above the Arizona average), wildfire risk classification, deductible level, and whether you bundle with auto. We shop A-rated carriers and quote your actual home in about 15 minutes — never a ballpark.

Yes — a standard homeowners policy covers fire damage, including wildfire, up to your dwelling and personal-property limits, plus additional living expenses if you're displaced by an evacuation. The key is that your policy is rated and written for Sedona's wildland-urban interface and that your dwelling limit reflects the true replacement cost of a hillside or red-rock-country build. Many generic national policies underinsure on replacement cost, which is the gap we most often close for new Sedona clients.

No — flood damage from monsoon-driven flash flooding, overflowing washes, and storm runoff is excluded under a standard homeowners policy. Flood coverage requires a separate flood insurance policy (available through the NFIP or private carriers). Sedona's monsoon season (late June through September) makes this especially important for homes near washes, in low-lying areas, or downstream from burn scars. We evaluate your property's flood exposure and place a flood policy when warranted.

Arizona requires minimum liability coverage of $25,000 per person / $50,000 per accident for bodily injury and $15,000 for property damage (25/50/15). We recommend higher limits and a full-coverage policy that adds comprehensive (theft, hail, wildlife, glass), collision, uninsured/underinsured motorist, and medical payments. For Sedona drivers, comprehensive is especially valuable given monsoon hail, wildlife on scenic highways, and the higher uninsured-motorist rate in Arizona.

Almost always yes. Bundling home and auto with the same carrier typically saves 10–25% on both policies, simplifies billing and renewals, and coordinates liability across a single umbrella. Many Sedona clients extend the bundle to include life, an umbrella policy, and even a business policy. We structure the bundle so coverage coordinates without gaps and so you capture every available multi-line discount.

Term life insurance covers you for a set period (10, 20, or 30 years) and pays a death benefit if you pass away during the term — it's the most affordable way to replace income during your working years. Whole life insurance lasts your entire life, builds tax-advantaged cash value, and has level premiums — it costs more but functions as both protection and a long-term financial asset. Many Sedona families use term for peak earning years and add a smaller whole-life policy for lifelong coverage and final expenses.

A common guideline is 10–12 times your annual income, but the right number depends on your mortgage balance, number of dependents, future college costs, retirement savings, and any business debts. A young Sedona family with a $600,000 mortgage and two children typically needs $750,000 to $1.5 million in coverage. We walk through your actual goals and size the benefit accordingly — not a one-size-fits-all calculator.

Yes. We're licensed to write ACA (Obamacare) marketplace plans both during Open Enrollment (November 1 – January 15 in Arizona) and during Special Enrollment periods triggered by life events like moving, marriage, a new baby, or losing employer coverage. We help you compare metal tiers (Bronze, Silver, Gold, Platinum), check whether your doctors are in-network, estimate subsidy and premium-tax-credit eligibility, and enroll — at no cost to you.

Yes. Sedona has a large retiree community, and we're appointed with multiple Medicare Advantage (Part C), Medicare Supplement (Medigap), and Medicare Part D (prescription drug) carriers. We help you compare Original Medicare plus supplement versus Medicare Advantage, evaluate networks for Yavapai and Coconino counties, and review formularies so your prescriptions are covered — all during Annual Enrollment (October 15 – December 7) and beyond.

A proper commercial program for a Sedona gallery or Uptown retailer typically includes general liability (slip-and-fall, customer injury, product liability), commercial property (the building, inventory, fixtures, and art), business interruption (lost revenue after a covered loss), and crime coverage (theft of high-value inventory). Many add business auto if they do deliveries or off-site shows, and workers' comp if they have employees. We tailor the program to the seasonal, tourism-driven revenue pattern that defines Sedona retail.

Yes — and this is a common coverage gap. A standard homeowners policy typically excludes or severely limits short-term rental activity, leaving you exposed when a guest is injured or damages the property. Proper coverage comes from a business-owner policy (BOP) or a specialized vacation-rental endorsement that includes liability for paying guests, damage to your property by guests, and lost rental income after a covered loss. We structure it correctly for Sedona's active short-term rental market.

A Business Owner Policy (BOP) bundles general liability and commercial property into a single, cost-effective package designed for small and mid-sized businesses. Many Sedona galleries, retailers, restaurants, professional service firms, and tour operators are ideal BOP candidates. A BOP is typically cheaper than buying liability and property separately and can be endorsed to include business interruption, crime, and equipment coverage. We'll tell you honestly whether a BOP or a custom commercial package fits your business.

It can, with the right policy. Standard travel insurance covers trip cancellation, lost baggage, and emergency medical evacuation — but many base policies exclude high-risk adventure activities. For hiking, mountain biking, rock climbing, or guided excursions in and around Sedona, an adventure-sport rider extends medical and evacuation coverage to those activities. This matters for both Sedona residents traveling abroad and visitors coming to experience the red rocks; we place the right coverage for the trip.

An umbrella policy adds $1 million, $2 million, or more in liability coverage above the limits of your home, auto, and other underlying policies. It protects your assets — home equity, savings, investments, future income — if you're sued for a serious injury or damages that exceed your primary limits. For Sedona homeowners with significant property value and business owners with real assets, an umbrella is one of the highest-value, lowest-cost coverages you can carry.

Most quotes take about 15 minutes on a call or after submitting our online form. A simple auto or home quote can be instant once we have your details; a coordinated multi-line personal or commercial program may take a bit longer as we shop multiple carriers. Either way, we set expectations up front and move fast — no two-week waits.

Often yes. We have admitted and surplus-lines (E&S) markets for clients who've been declined, non-renewed, or who carry prior claims — particularly common for homes in high wildfire-risk areas or businesses with a prior loss. Bring us your situation and we'll find a market. Full disclosure of prior claims is required; we handle it transparently.

We're an independent agency — which means we're appointed with multiple A.M. Best A-rated carriers rather than being captive to one. That lets us shop your coverage across competing markets, find the best combination of price and coverage, and advocate for you at claim time rather than for the carrier. It's the model that lets us genuinely say we shop for you.

Sedona Insurance Agency is a division of Contractors Choice Agency (CCA), founded by Josh Cotner in 2005. CCA is an independent, multi-line insurance agency licensed in all 50 states. The Sedona-focused division brings CCA's two decades of personal and commercial expertise — and its broad carrier access — to the residents and businesses of Sedona and Northern Arizona.

Our National Producer Number (NPN) is 8608479, registered through Contractors Choice Agency. We're licensed in all 50 states and based at 12220 E Riggs Road, Suite #105, Chandler, AZ 85249 — with a focus on serving Sedona, the Verde Valley, and Northern Arizona. You can always verify an agent's licensing through your state's Department of Insurance using the NPN.

15-minute quotes · 2-hour claims response

Protect every aspect of your life with Sedona Insurance

Whether you need home, auto, life, health, business, or travel coverage — or a complete coordinated program across all of them — one call gets you personalized options from A-rated carriers. Not a queue and a scripted pitch.

No obligation. No spam. Licensed all 50 states.